Logo Lovelace

Where Playtesting meets Community Intelligence.

Traditional playtests show you what players do. Lovelace shows you why. Because great games are built on real player insights, not assumptions.

The lovelace playtest approach

How Playtesting connects with Lovelace

Our Playtest solutions are powered by the same intelligence that drives the Lovelace platform. By combining behavioral data, community sentiment, and in-game feedback, we deliver a complete understanding of player experience, from first prototype to live ops. With Lovelace, your playtests don’t just collect feedback, they reveal what truly matters to players. Because your community doesn’t stop at playtests, and neither do we.

The Design Phase

By combining our playtests with Lovelace’s Community Intelligence analysis, we help you answer key questions at every stage, from initial concept to live updates.
 Our hybrid approach merges User Research and Community Intelligence to turn player feedback into concrete, measurable decisions.

Early dev

Early dev

Goal: Understand and validate your intentions. Key questions:
 – Which player motivations and expectations does your concept address?
 – Is your game’s promise clear and distinctive? – Are early prototypes or tutorials understandable without assistance? Playtest Validate your concept, value proposition, and onboarding effectiveness with early players. Community Intelligence AI-powered analysis of player discussions (Discord, Reddit, forums) to detect emerging trends, expectations, and signals of interest around your genre. Result: A concept validated by players and already aligned with market expectations. Methods: concept tests, early onboarding playtests, 1:1 interviews & focus groups.
Beta / Production

Beta / Production

Goal: Test, balance, and prepare for launch. Key questions:
 – Are the mechanics intuitive and engaging?
 – Is the game balanced and smooth to play?
 – What adjustments can ensure a cohesive experience before release? Playtest Regular playtests to evaluate player understanding, progression, and satisfaction. Community Intelligence Continuous analysis of beta tester feedback and competitor communities to detect bugs, frustrations, and friction points. Result: A launch-ready game, tested, refined, and grounded in real player insights. Methods: multi-session playtests, progression tracking, usability & balance tests, post-session surveys.
Post-launch / Live Ops

Post-launch / Live Ops

Goal: Improve and sustain the player experience. Key questions:
 – Do players stay engaged over time?
 – How can you anticipate frustrations and strengthen long-term loyalty? Playtest Measure the impact of new features, balancing, and live content. Community Intelligence Continuous monitoring of feedback (social, Discord, reviews) to identify weak signals of disengagement and evolving expectations. Result: A game that evolves with its community and sustains engagement over time. Methods: A/B testing, satisfaction & retention surveys, remote live feature playtests.

Because every great game starts with listening, not guessing.

From concept to launch, our playtest and community intelligence solutions help you test, refine, and build games that truly resonate.